Amazon Prime Day 2024: all the best early deals from the October sale
I've picked today's top offers ahead of the Prime Big Deal Days event on October 8
The Prime Big Deal Days event starts next week but it seems like Amazon can't hold back the deals any longer as the retailer has launched dozens of early offers for its second Prime Day sale of the year. The great news is that they're available to all, so you don't need to be a Prime member to bag some record-low prices. Check out my picks further down or jump through to Amazon below to browse all the early offers.
• Browse all of today's deals at Amazon
The 48-hour Prime Big Deal Days event may take place on October 8 – 9 but I've already spotted some excellent savings on headphones, tablets and appliances that I'd recommend if you want some solid affordable options. There are also all the expected offers on Amazon devices such as the Echo Pop smart speaker and the Ring Video Doorbell.
And there's loads more to come too. The retailer has confirmed discounts across all the most popular categories and big brands such as LG, Sony, Bose, Shark, and Tefal. In general, I'm treating this sale as an early preview of this year's Black Friday deals from Amazon.
I'll continue updating this guide with all the best Prime Day deals over the next few days and once the Prime Big Deal Days sale starts on October 8. I'll use my decade of experience covering similar events and the TechRadar team's expertise to bring you all of the best offers.
Amazon Prime Big Deal Days - Quick Links
- Amazon Devices: up to 50% off Echo & TV Stick
- Appliances: 50% off air fryers and coffee makers
- Gaming: save £20 on Xbox controllers
- Headphones: £50 off the new Galaxy Buds3 Pro
- Health & Beauty: up to 63% off Oral-B
- Smart home: Ring & Blink cameras from £15.99
- Tablets: Fire tablets from £29.99
- TVs: cheap TVs from £139.99
Amazon Prime Big Deal Days - Amazon Devices
All-new Echo Spot: was £79.99 now £49.99 at Amazon
Amazon is back with a brand-new version of its Echo Spot smart clock and it's already slashed £30 off the price for Prime members this Prime Day. As well as a time display and wake-up alerts, this compact bit of kit can play music, check the weather and control other smart devices throughout your home.
Echo Pop: was £44.99 now £19.99 at Amazon
Looking to buy a smart speaker for a small space? This Amazon Prime Day sale includes the all-new Echo Pop for just £19.99. This is the cheapest Echo device you can buy right now and one that we found was a fun, if somewhat basic, option in our Echo Pop review. For the money, however, you get a compact smart speaker with Alexa built-in, so you can play music, ask questions, and check the weather completely hands-free. Note that this one briefly fell to £17.99 earlier but we'd still say it's a decent buy at £19.
Echo Dot (5th Gen): was £54.99 now £22.99 at Amazon
Amazon's best-selling Echo Dot is down to £23 for Prime Big Deal Days and that's just £1 more than the previous record-low price. The Echo Dot offers an improved audio experience, plus a new temperature sensor and all the handy features from Alexa, like playing music, answering questions, and checking the weather completely hands-free. As far as a cheap and cheerful smart speaker goes, it's one of the better options out there.
Fire TV Stick: was £44.99 now £16.99 at Amazon
Amazon's standard Fire TV Stick is now the cheapest it's ever been making this is the least expensive way to add or upgrade the essential smart features in your TV, including access to streaming apps in HD, Alexa voice controls and the ability to control other smart home devices. As we said in our Fire TV Stick review, this is a decent option if you're looking to upgrade your streaming setup on the cheap.
Fire TV Stick 4K: was £59.99 now £39.99 at Amazon
As the name suggests, the Fire TV Stick 4K streams shows and movies on your TV in ultra-high 4K resolution. It's a good offer for a solid streaming stick that comes with access to all the major apps and supports voice controls through Alexa. Be aware, though, that the previous generation version has been as low as £22.99 before - but that was over two years ago. Chances of seeing that price again are slim as this discount seems to be the new normal and the old version has been discontinued from sale.
Kindle Scribe: was £329.99 now £229 at Amazon
The Kindle Scribe has been discounted a handful of times now since its release and this is the cheapest price I've seen so far for non-Prime members – and only £20 more than the record-low if you're a subscriber. It combines some of the best features of the Kindle Paperwhite, such as the glare-free and auto-adjusting display, along with the option to take notes, comment on documents, and doodle using the included stylus pen. Our Kindle Scribe review was down on some missing features that have been added in recent updates, so now this is good value for a multi-functional device.
Amazon Echo Show 5 (3rd Gen): was £89.99 now £49.99 at Amazon
If you're looking for a deal on a smart home display, then the cheapest offer at Amazon is the latest generation Echo Show 5 on sale for £49.99. That's a measly £5 more than the record low so still a strong deal for a straightforward smart home display that's packed with features and includes the Amazon Alexa assistant to get alerts, weather updates, play music, watch videos, and more.
Blink Video Doorbell: was £59.99 now £32.99 at Amazon
Amazon's Prime Big Deal Days sale has the top-rated Blink Video Doorbell on sale for £32.99 – that matches the price we saw last Black Friday but it has been £3 cheaper for Prime members. The Blink Video Doorbell is a cheap and easy way to get alerts to your phone when motion is detected or when guests are at your door. It features infrared night video, long-lasting battery life, compatibility with other smart devices and displays, and two-way audio to speak to visitors.
Blink Mini: was £39.99 now £15.99 at Amazon
The Blink Mini is always a best-seller during big sales like Prime Day, and Amazon has the compact smart security camera back down to a record-low price of £15.99. This cheap and straightforward indoor HD camera works with Amazon Alexa and other smart devices. It alerts your smartphone whenever motion is detected so you can monitor your home, pets or children no matter where you are.
Blink Mini 2: was £34.99 now £20.99 at Amazon
The new Blink Mini 2 has a couple of nice upgrades compared to the previous model, including an in-built spotlight, night view in colour support and the option to use it outdoors with the weather-resistant adaptor. Aside from that it offers the same raft of security features such as motion detection, two-way audio and smartphone app integration. This offer is a return to the record-low price that was exclusively available for Prime members back in July.
Blink Video Doorbell + Echo Pop Bundle: was £114.98 now £39.99 at Amazon
With all the different doorbells and cameras and smart devices available to buy it can be hard to know where to start with your first home security setup. Enter this Blink Video Doorbell and Echo Pop bundle (plus the Sync Module to pair them all up) for the low price of £39.99. It's a huge saving of around £75 compared to buying them individually and gives you enough tech to get your setup going inside your home. The smart doorbell can be used to see and respond to visitors at your door, while the smart speaker can send you visitor alerts and perform other smart functions such as playing music, sending you weather alerts and activating other connected devices.
Ring Indoor Camera (2nd Gen): was £49.99 now £24.99 at Amazon
This half-price offer gets you an easy-to-install Ring Indoor Camera for a new low price. The Alexa-enabled plug-in security camera features motion-activated notifications, 1080p HD video support, a privacy cover and two-way talk to allow you to see, hear and communicate throughout your home.
Ring Outdoor Stick Up Cam: was £89.99 now £49.99 at Amazon
This early Prime Day deal has the Ring Stick Up Cam on sale for £49.99 – that's a return to the cheapest price we've ever seen. The Alexa-enabled security camera features motion-activated notifications, two-way talk, and can be placed outdoors thanks to the weather-resistant design and a battery life of six to twelve months.
Ring Battery Video Doorbell: was £99.99 now £59.99 at Amazon
The latest wireless Ring Doorbell has been discounted for the first time since it launched this Prime Day, slashing £40 from its starting price. We've tested more advanced versions and have been impressed with the video quality and night vision colour, but it's a shame that some of this device's value is usable exclusively with a Ring Protect subscription. However, if you're fine with paying for a subscription or already using a Ring-based home security system, it'll be worth the cost.
Ring Battery Video Doorbell Pro: was £199.99 now £129.99 at Amazon
The more premium wireless Ring Doorbell has been discounted back to the same record-low price we saw during Prime Day. While we were impressed by its 1536p HD Video and improved colour night vision in our Ring Battery Video Doorbell Pro review, we were a little blue to see some of this device's value usable exclusively with a Ring Protect subscription. However, if you're fine with paying for a subscription or already using a Ring-based home security system, it'll be worth the cost.
Blink Outdoor 4: was £274.99 now £109.99 at Amazon
Amazon has this set of four wireless outdoor security cameras down to a new record-low price for all as part of its early Prime Day deals. You get 1080p HD video, motion detection, and the option of two-way talk through the Blink app. A two-year battery life also means you can have the cameras set up and running for a good amount of time. Of course, there's Alexa compatibility too, so you can see through cameras using your Echo Show or other displays. It's an impressive bundle for the price if you want to get started with an easy-to-use home security system.
Amazon eero Pro mesh Wi-Fi 5 router system: was £189.99 now £89.99 at Amazon
Mesh Wi-Fi systems sound like a fancy and complex bit of tech, but they're effectively just a way to improve or expand Wi-Fi coverage around your home – especially if you live in a larger space. This set gets you three additional routers at a massively reduced price – in fact, this is the cheapest I've ever seen this set following the £100 discount. You can connect these to your existing modem and spread them around your home to eliminate dead zones.
Amazon Prime Big Deal Days - Televisions
Amazon Fire TV 32-inch 2-Series HD Smart TV: was £249.99 now £139.99 at Amazon
Amazon's Prime Big Deal Days sale includes this 32-inch display on sale for a record-low price of £139.99. While the Amazon 2-Series TV is just a basic HD display, you get smart capabilities with the Fire TV experience and Amazon Alexa on board for hands-free control at a bargain price. It's far from the best TV in the world, but if you need something small and basic for the kitchen or a kid's room then this is fine for the job.
Amazon Fire TV 4-Series 50-inch 4K Smart TV: was £499.99 now £299.99 at Amazon
This Amazon Fire TV 4-Series is a strong buy after this over £200 discount if you've got a healthier budget and need a more modern option for your everyday TV viewing. The mid-sized 4K display supports HDR 10 to offer a sharp, clear, and vibrant image for TV shows, movies, and sports. All major streaming apps are ready to go, too, plus there's voice control support through Alexa. It's an all-around solid TV for the price that I'd buy if I needed an affordable and capable display.
Amazon Fire TV 55-inch Omni QLED Series 4K TV: was £749.99 now £429.99 at Amazon
Amazon's Fire TV Omni QLED Series is a big step up in the otherwise cheap and cheerful range of smart TVs. This set boasts premium features including a QLED display, HDR, Dolby Vision, local array dimming and HDMI 2.1 support to deliver a top-quality picture for all-around viewing and gaming. It's not always easy to find a TV of this size and with these high-end features for around £400, so it's an excellent buy for the budget-conscious without compromising on quality. This offer also beats the previous record-low price by £20.
Amazon Prime Big Deal Days - Tablets
Amazon Fire HD 8: was $129.99 now £44.99 at Amazon
Small and therefore very portable, the Fire HD 8 is a neat little tablet. It has an all-day battery life of up to 13 hours and its 8-inch HD screen allows you to browse social media, watch shows, or browse the web with ease. There’s Alexa support too if you’d like to use it as a smart home hub, while easy-to-use parental controls could prove very useful on a long trip. It’s not super-powerful but it offers the essentials at a low price.
Amazon Fire HD 10: was £149 now £79 at Amazon
A little bigger in size, the Amazon Fire HD 10 also sports a better screen thanks to its full HD panel. Content looks nicer, plus it has a convenient 5MP front-facing camera for taking calls as you move. It all comes together to provide a slightly faster and more appealing way to use a tablet, while still keeping costs down and providing that all-important Alexa support. This one is at a record-low price for all ahead of Prime Day so it's well worth jumping on.
Samsung Galaxy Tab S9 FE: was £449.99 now £369 at Amazon
An alternative to middle-ground compared to cheaper and pricier tablets is the Samsung Galaxy Tab S9 FE. It's a good buy for anyone after better performance and battery life than the cheaper models but are happy to compromise with a lower-quality screen and camera. It's a decent choice for semi-regular users who need an all-around tablet at this new record-low price. However, it is languishing in an awkward middle ground, so if you only need a basic slate or want something high performance you might be better off looking around for something that suits your needs and budget.
Amazon Prime Big Deal Days - Other Tech
Samsung Galaxy Buds3 Pro: was £219 now £169 at Amazon
The Samsung Galaxy Buds 3 only launched a couple of months ago but you can already save £50 at Amazon. We awarded them four stars in our Samsung Galaxy Buds3 Pro review, praising the refinement over the previous model with AirPods-like ear sticks, active noise cancellation, an 11mm driver, and AI-powered features like a voice-call booster and a translation tool – providing you have a modern Samsung phone. They look and feel good in your ears, too, with up to five hours of battery life with ANC on so they’re good for your commute or workout.
Anker Soundcore Q20: was £49.99 now £29.99 at Amazon
Here's a super-low price for an impressive pair of cheap noise-cancelling headphones. We awarded them four stars in our Anker Soundcore Q20 review for their excellent battery life, comfortable fit and solid sound quality. Of course, the noise-cancellation can't compete with the high-end options from the likes of Sony and Bose, but considering these are hundreds of pounds cheaper the value for money is undeniable if you need some basic headphones to get the job done.
Tefal Easy Fry Dual Zone Digital Air Fryer: was £179.99 now £118.99 at Amazon
We haven't tested this model here at TechRadar but Tefal is a respected name in the world of kitchen appliances and this Easy Fry Dual Zone Air Fryer is a bargain at this record-low price. The 8.3L capacity is generous for the price, which is enough for up to eight – or it can be split in two and cook two different foods at once. With eight easy-to-use auto cooking programs, dishwasher-safe components and a compact size it's an excellent buy as your first air fryer.
Oral-B iO8: was £480 now £180 at Amazon
Do you need to spend nearly £200 on a toothbrush? Unlikely. However, if you really want to dig into the nitty-gritty of teeth cleaning then this is one of the most advanced options from Oral-B. It sports some handy smart features, including six brushing modes, alerts on the handle and AI brush tracking through a connected app. There are also three toothbrush heads, a head holder and a travel case included for free.
Xbox Wireless Controller: was £54.99 now £39.99 at Amazon
Multiple colour variants of the Xbox Wireless Controller are now available for £39.99 at Amazon right now – although strangely this doesn't include the basic black and white models. Still, this well-loved and easy-to-use gamepad is compatible with most Bluetooth-enabled devices, such as Xbox Series X and Xbox Series S consoles, PCs, tablets, and mobile phones. This is a good price to bite on as I've only seen these controllers for £5 less in the past, and that was during last year's Black Friday.
Philips OneBlade 360: was £54.99 now £34.99 at Amazon
The Philips OneBlade 360 is a quick, simple and affordable electric razor that's suitable for a wide variety of face and body grooming needs. It's now down to the cheapest price we've ever seen. This bundle includes the handle as well as a spare blade, various combs, and a USB-A charging cable.
Ninja Foodi StaySharp Knife Block: was £179.99 now £149.99 at Amazon
I've got one of those AnySharp knife sharpeners to keep my kitchen knives up to scratch but if you want to go all the way with a convenient knife block with a build-in sharpener then this is a great price for a premium set from Ninja. You'll never suffer from dull knives again with this extremely handy kitchen gadget, with its five-piece set of stainless knives and included paring scissors.
Huawei Watch GT5 Pro + FreeBuds 5i: was £419.98 now £329.99 at Amazon
The GT5 Pro is Huawei's latest and greatest smartwatch. They might be a little behind some of their competitors when it comes to this style of watch but at this price and with these extras, there are many reasons to consider buying one if you want a stylish and capable fitness tracker. The free earbuds are a great bonus as they retail for £69.99 and deliver high-resolution Sound, offer multi-mode active noise cancellation and boast up to 28 hours of music playback.
Amazon Prime Day 2024: all you need to know
When was the first Amazon Prime Day in 2024?
Amazon Prime Day 2024 took place on July 16 - 17 in 2014 – that's slightly later than usual by a week. The sale started at midnight on Tuesday and ran until 23:59 on Wednesday.
Will there be a Prime Day in October 2024?
Yes, there will be. Amazon has confirmed that a second event, dubbed Prime Big Deal Days, will take place on October 8 - 9. This is the second year they've run a member-exclusive sale later in the year and it's not a huge surprise it's happening again given how the original was, apparently, a huge success.
It will serve as a preview for the retailer's Black Friday deals in November and feature a re-run of many of the top offers from the first Prime Day of the year in July. There will also be hundreds of savings on Amazon's most popular and best-selling product categories, including TVs, laptops, appliances, headphones, gaming, clothing, phones, health and beauty, and tools.
How do I become an Amazon Prime member?
An Amazon Prime membership is required to buy all Prime Day deals. A subscription costs £8.99 per month or £95 for a year.
New subscribers who have used it before can get a 30-day Amazon Prime free trial to get access to the deals. This free trial also lets you take the other membership benefits for a spin, including free shipping, access to Prime Video and much more.
Read our Amazon Prime review for everything else you get as part of a membership and our thoughts on its value for money. Use that to help you decide if you want to cancel Amazon Prime once your free trial has ended or keep it going to enjoy the benefits.
What are the best Amazon Prime Day deals?
The best Prime Day deals are generally on Amazon's own products, so it's the ideal time to pick up a Fire TV, Echo Dot, Kindle, Fire Tablet and the like. Every sale, we see that the retailer reduces these products to their lowest prices during Prime Day – and in many cases, they're cheaper than the deals ran over Black Friday.
Hundreds of other deals are also available across many of the most popular shopping categories at the retailer. These include TVs, laptops, appliances, smart home tech, gaming, fashion and more. We often see some of the lowest prices of the year so far on certain products but do be aware that some further reductions are sometimes saved for later in the year during Black Friday in November.
We'll be on hand to search through the sale to bring you all the best Amazon Prime Day deals right here. This includes price comparisons and price history where possible to help you make the best decision and ensure we're surfacing only the top bargains.
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James Pickard is a Deals Editor at TechRadar. After many years of scouring the net for the cheapest games and tech for his personal use, he decided to make it his job to share all the best bargains and coupon codes with you. James also has almost a decade of experience covering some of the biggest sales events of the year at Eurogamer and VG247, including Black Friday, Cyber Monday and Amazon Prime Day. When not deals hunting or stacking coupon codes to get the biggest savings, James can be found on the PS5, watching a classic film noir or cheering on the Tampa Bay Buccaneers.
- Alex WhitelockDeals Editor